Sun, 7 December 2014
Roley has a hard time getting things started, as Ellie tries to hijack the beginning of the show. We have our Annual Christmas message from Brock, and Roley rips the ass out of a Mommy Blogger who decided to take Christmas away from her kids for the sake of obvious clickbait.
Merry Christmas from the RoleyShow!
Sat, 29 November 2014
Doctor (of Life) Chip Fitchett joins us from the Chip Fitchett School for Metaphysical Actualization, in conjunction with Pungo University, to bring us an episode of "Alive! with Chip Fitchett"
Wed, 12 November 2014
Lessons I have learned this summer, and feel a duty to share with you. If I am consistent in my want to leave you all in a better place then where I found you, then I must share with you a few things I have learned since the passing of my parents. This is important business, and the sooner you really grasp this, the better.
Tue, 23 September 2014
A little bit of a palate cleanser after the past few weeks, because the funny is just as important.
The years have not been kind to our long lost Mr. Quinn. Here, he explains his absence.
Sun, 21 September 2014
Coming back after a week off, I tell you about the AHA moment I had this week while I was hip deep in the swamp looking for the drain plug.
Sat, 6 September 2014
Consider the case of Henry Avery. http://en.wikipedia.org/wiki/Henry_Avery
"In 1693, he was...employed as a mariner, this time as first mate aboard the warship Charles II, which had been commissioned by England's ally, Charles II of Spain (the ship's namesake), to prey on French vessels in the West Indies. After leaving London in August 1693, the Charles II anchored in the northern Spanish harbor of Corunna, where other vessels were assembling for the expedition. The crew grew discontent as Madrid failed to deliver a letter of marque and the Charles II's owners failed to pay their wages. On the evening of 7 May 1694, the restless sailors mutinied. With the Charles II renamed the Fancy and Every elected as the new captain, the Fancy sailed south en route to the Indian Ocean, soon plundering five ships off the West African coast."
Henry was a sailor who just wanted a job, and made an enormous investment in his time and energy. Trust me, being on one of these boats back in 1693 was no picnic. If you took to a boat for pleasure, than you saw going to hell as a pastime. Avery was the First Mate, and he was still railroaded, just like the rest of the crew. There was no wages sent home to family, so there were destitute familes back home in England. Moreover, the sailors were not allowed to find other income, otherwise they'd leave. They were denied payment by Spain, who owned the Charles II, because they knew if they were actually paid, they'd leave.
They signed on to be sailors. They became prisoners. Until Henry Avery became the King of Pirates. They took the boat, renamed it the Fancy, and began an adventure that became the boyhood dreams of Edward Bellamy, Charles Vane, Edward Thatch, and countless others. Henry Avery, in the darkest of moments for he and his crew, became pirates that day.
Avery did what he did initially out of neccesity. Because of circumstances. Because of him, we can look out out circumstances, and we can do what Avry never had a chance to do.
We can choose.
Screw everything and become a pirate.
When it comes to podcasting, here’s something I want you to think about. Really weigh this, friends.
Media is NOT a zero sum game anymore. It used to be. Back in the day when we had three networks, a couple of UHF stations and PBS. You had to choose what you wanted to watch, and if there were two separate things you wanted to watch on at the same time, you had to make a decision. Something lost. We don’t live in that age anymore. There are hundreds of channels and almost as many ways to consume that content now or later. DVRs, Torrents, External Hard drives, The Cloud, Tablets, Smartphones, Set Top Boxes There’s literally no reason you have to miss anything you want to see or hear. For that reason, no one is missing anything they want to see or hear, if they choose to see or hear YOU. THAT is the beauty of this ‘post appointment watching/hearing’ world we live in.
But when it comes to audio podcasting, I want to suggest to you that it is the ultimate intimate experience you can think of in terms of media. You know who understood this? Franklin Delano Roosevelt. Every twenty weeks or so between 1933 and 1944, FDR gave a series of radio interviews that got more of an audience than any show you could think of during the Golden Age of Radio. These Fireside Chats, as they came to be called, were designed to be informal addresses by FDR to assure the country to have a little faith. Families literally surrounded the radio in the living room and listened to the President reassure the country, let them know what was going on, and what he was doing to try and fix it. Remember, this started during the greatest financial disaster the country has ever had, and transitioned over the years to reassure the country during World War II. It was an informal, but intimate thing.
However, you have even just a little better. You’re closer than the living room. You’re in their car for a commute. You’re in their phones. You’re in their EARHOLES. You don’t get more intimate than being right in their earholes. And they’re not missing out on something else they might be doing. They’re driving to work, walking the dog, working out, whatever.
Seriously, how cool is that?
You have a unique opportunity to connect with these people in a way American Idol just can’t. If you can make that personal connection, they’ll come on board, and they’ll be a crew member for life.
So, what is stopping you from being all up in their earholes?
For the first time in a long time, I'm really digging people. I know, that sounds kind of weird, so let me explain.
I'm a magnet for negativity, and if I allow that negativity in, it affects me profoundly. So, for a long time, I chose not to be around people at all. That was kind of an extreme. There was a two year period where the only folks I saw on a daily basis were Kim and the kids, and that was it. I spent most of my time in my studio, because it was comfortable, and I didn't want to deal with anyone. It really just about bordered on agoraphobia. I didn't want to go outside, I wanted no interaction with anyone. Here's a protip for you, don't do that.
Let's fast forward to today. I have never been more comfortable in my own skin than I am right now, and I have chosen to surround myself NOT with people who suck the life out of me, but there is one common thread that binds all the people I choose to be around: They're doing things. They're generally happy people, or at the very least, they do not see me as a sounding board for all their personal dramas. They all have a purpose, some ambition, some goal they have set for themselves, and they have been generally successful.
There's a line of thinking that says you are the average of the 5 people you hang around the most, and there's no real difference between this and the GIGO rule. Garbage in, Garbage Out. If you are doing nothing but taking in drama from all directions, you're going to internalize it, and if you're like me, you bottle it until you can't take it anymore, and you erupt. My eruptions-and subsequent-meltdowns are epic. Here's the deal, though. This response is the lizard brain-that part of your brain that thinks every crisis in your life is one that will result in you being eaten by wild animals. Since most of us don't live in an area where being eaten by wolves is likely, our brains have been retrained to adapt. So, now, instead of being hunted down by a velociraptor, it's pretty much anything our own early warning system determines is the end of the world. For a lot of us, that's a pretty low bar.
My advice is worth exactly what it cost you (and you might have noticed that this podcast is free), but you've got to rewire your system, and either start setting some boundaries that your 'friends' should respect, or realize that these friends do not actually view your relationship in the same way you do. I AM NOT SAYING BURN BRIDGES. I've done that more times than I care to count, and you do not want to do this. You can, in fact politely say to another biped, "Hey, I really care about what's going on, but I might not actually be the person you need to talk to about this." If they don't respect that boundary, THEN it may be time to distance yourself gently from that relationship.
STOP WATCHING THE NEWS. I can't even begin to tell you how much happier my life is that I dont get wrapped up in news. Yes, I pay attention to what's going on in the world. But I limit my exposure to what passes for news these days on TV. If you were an alien and your first exposure to humans on this planet was what passes for news these days, you might correctly assume that we're pretty much fucked. Other than a cube farm existence, there is no greater soul sucking experience than TV news, and talk radio. Please get out of that. I listen to one news podcast, the NPR 7am news brief. That's it. I don't need any more. If something big happens, I'm going to see it on social media.
Speaking of social media-and I am just as guilty of this as anyone, maybe more so-more LIFE, less Facebook. My drug of choice is Twitter, mainly because I don't get the sense of impending doom that Facebook can provide. Facebook is not reality, Facebook is a human's highlight reel, soapbox, and a troll's best friend. I have a friend who recently deactivated their FB, and truth be told, I've done it as well only to come back, but the nature of having a podcast is that I need to be on Facebook because the eyeballs are there. It doesn't mean I have to be on it constantly. God, that's depressing to even think about. Just get out of there and take that time you were spending on FB and do something real with that time. Get out of the house. Go be with friends. Get some sun and some air. Learn something. Invest in a hobby. HAVE REAL FUN.
One more thing: Make sure you have some alone time. My need for alone time is the stuff of legend, but in my wild swing to extremes, I went all the way to the other end. Don't do that. In fact, you should get out and spend time with people you enjoy, who feed you positive energy, and doing things for which the time just flies by. I enjoy the hell out of going to a little bar on Friday nights after work and having a beer with friends. I also enjoy the hell out of karaoke, something I never thought I would enjoy. Now that something other than a shower head and a car steering wheel have heard me sing, I find I actually like it. Additionally, and get this: turns out I'm not that damn bad at it, but that's not the real point: I get to spend some awesome time with people I like a great deal, and I've made some new friends as a result. What I have figured out is that I appreciate my alone time a great deal more when my time with people isn't leaving me completely drained.
The end result is that I'm a much happier person. The best part? We get to choose that. I know a lot of this might sound really Captain Obvious, but you'd be surprised how many people don't get that. Yes, you get to choose to be a joyful person, and it doesn't take a book or a course or a podcast. All you have to do is realize one thing: You can own this. In fact, you do own this. You totally own this, and as long as you remember that, nothing else-internal or external-will ever own you.
Every three months or so, the captains would beach their boats in a shallow protected bay, and lean it one side, so that they could scrape the barnacles and other parasites from the hull. You had to do this pretty regularly, other wise, the wood parasites would literally eat the boat. Imagine tracking down a Spanish Treasure Galleon, only to find yourself limping back to port with leaks everywhere. This was called careening the ship, and it was important if you wanted to keep sailing.
Now take a look at that mountain on your desk. When was the last time you tackled that?
Let's talk about how to get something that looks like the North face of El Capitan down to something manageable, and something you can keep manageable on a weekly basis.
First things first: Inbox Zero. Inbox Zero was a concept made popular by Merlin Mann, it's probably the first thing he was widely known for. In a nutshell, process what's in your inbox, and decision everything. Delete, Do, or Archive. Those are your options. You can, especially if you're a person who has thousands of untouched emails, move everything into a 'No Man's Land' folder for processing later, but really you're just putting a band aid on a gushing wound. The point is to clear it, not move it around. If you think it's just too big, you can always pull the 'email bankruptcy' card: that's just deleting everything back to zero and starting from there, but I would advise you to send out an email to everyone on your contact list advising everyone you're doing that. If someone sent something really important to you, they may need to resend it.
From that point forward, it's simple. Block out a time once or twice a day, and process your inbox. Decision everything. Archive, Do, or Delete. DO NOT sit there and keep your box open all day long an do it as they come in. That's how you lose attention to other things you're doing real quick. Im not a believer in multitasking, and frankly, if you want to get anything done well, you shouldn't be either.
Now, let's head over to what I like to call the drawer of regret.
AL: Where you stored all the nude pictures?
Well...NO. It's the black hole that you shove any piece of paper you can't classify into a file with no actual reason. Here's the really simple rule. With the exception of taxes, if it's over a year old and you haven't touched it, recycle it. Taxes you should keep for 7 years. Other documents you should keep are related to credit or identity. But you really dont need that menu from a restaurant you went to in 1998 and never went back to. Get RID of it.
The thing I think you should really consider is getting with a filing system that is where you are. I'm setting up Evernote to track all of this, and I'm using this post by Michael Hyatt to guide my setup. Also, linked in that post is a very detailed book called Evernote Essentials (at time of writing, 12.99, which was half off for a limited time) which goes into a LOT of detail. Get yourself a scanner or an all in one printer with scanning capability. Scan everything that comes to your inbox, store it in Evernote and tag it appropriately. Put a recycle bin nearby, and dont let the crap get anywhere near your inbox. Be ruthless with this. One less sheet left, one less shit given.
There's one other box you should process. Your social media Inbox. Weed it out. Again, be ruthless. Cut the pages you liked years ago but havent heard from since. Look at the folks in your feed that give you nothing but grief. Just leave them behind. You dont have to make a production about it, just do it. Do the same for Twitter.
Speaking of Twitter, start making lists of people on Twitter. In fact, I'd make one called "The crap Im actually reading", and just read that one. Make lists for your other interests, and once or twice a week, make sure you update those lists with your new followers.
And that's a really high level version of how to careen your ship, kids. Put it in your calendar every three months, and spend a weekend getting it back in shape.
No voicemail feedback this week, but I do want to share with you some feedback I received on a personal level. I don't think she'll mind.
Meri is a dear friend I met a little over a year ago, she has been on a previous incarnation of the poddlement here, and she's a co-host on the insanely funny Mouthy Broadcast. She's also to blame for the serious karaoke bug I've been afflicted with. She and her partner Stephen are just great people to hang out with.
Meri went out of her way to tell me that these past few shows have been awesome, and that she finds it inspiring. What I don't think gets fully fleshed out in this is that I'm simply giving back the positivity that people like Meri have been so generous with. All of you have inspired me to do this, and I want to share this with everyone, so we can all do and be better. For someone you like and respect to validate what you're doing is one of the nicest things that can ever happen to you, and I'm very grateful.
Sat, 30 August 2014
Make sure you can play the next game. You can’t win if you can’t get on the pitch.
Tribes need a leader. If you don’t sound like one, th en you won’t be. It isn’t up to you.
You and I are pirates. Learn something every day, and make sail.
If all you do is create content, you’ll have no time to tell people it’s there, and you’ll fail.
A steady paycheck is our unemployment benefit while we’re working to launch our true career.
When I decided to make this a show about how we were going to build this podcast (and my life) from the ground up, I decided that I was going to not only share with you the successes, but I was going to share with you those times when I failed at something. I had one such failure this week, and I’m going to share it with you.
I was supposed to work from home on Thursday. I look forward to this, because I love working from home. So, it was quite surprising when I could not log in remotely to the system at Noon that day. I called tech support, and they informed me that they had cancelled business continuance that day, and that I would need to come in. Thankfully, I have it wired into my system to check these things well in advance. However, I was very upset about the fact that on one contacted me to let me know. Also, in the space of a 30 second call, it moved me from being 90 minutes ahead of schedule to being 90 minutes behind.
I take a shower and get ready at 10:30, I chill out between 11:30 and noon, and then I leave at 12:15 to be at work around 1pm, and sign on at 1:30. I hate being late for things. I hate rushing. I hate BEING rushed, because when I get behind the eight ball on time, it tends to screw up my day. So, for the first time in a long time, a string of four letter words cam out of my mouth at a high volume before I realized what I was doing, and I calmed down.
This is my OCD on time coming into play. I had to stop and recognize this, admit that I was feeling this way, and then let it go. It was now out of my control, but I had it in my power to do what I could do to mitigate my feelings, and try to get the rest of my day under control.
So I sat down and meditated for 10 minutes, folded that yellow card up, and shoved it down the hole. I don’t expect anyone to get that, it’s a mental technique that works for me. It’s a football ref (or soccer if you prefer) booking me for a yellow card, which I take from him, fold it up, and shove it in my pocket. I remember the rule I just broke, acknowledge that I just broke that rule, and let it go. Now I know, the football purists are screaming that the refs don't actually hand the players a card. Get your own mental technique, this works for me.
The point is, I get to play the next game. I can’t win if I can’t get on the pitch.
A few thoughts on Notes, versus writing a script out, versus total improv of a podcast.
I've done all three, and what I can tell you is that when I write things out, I tend not to use filler words as often. I don't think there's anything wrong with filler words when used sparingly, but if every other word is um, like, uh, or you stutter all over the place...
AL: LIKE YOU DO.
Like I do. well, it turns people off. Also, if you are confident of your material, then you sound competent if you're not stuttering.
Confidence is more than just knowing what you’re about to say, it’s also whether or not you feel something about the subject. In the last episode I suggested that you be absolutely be truthful to yourself about that one joy in your life that you could talk forever and a day about. This is where the proof is. You gotta believe, and you gotta convince us that you believe before we will believe along with you. Tribes need a leader. If you don’t sound like one, then you won’t be. It isn’t up to you.
You do NOT want to sound like you’re reading. Also, you’ll note that there are slight differences between the transcript for this posted at roleyshow.com/roleyshow20 from my delivery here. Because I don’t necessarily keep to those verbatim. I’m fortunate to have made a little bit of a living over the years as a gasbag before now, so talking is more of a strong suit. You may want to rehearse a bit between writing, revising, and recording. Don’t sound like you’re reading. Don’t sound like a robot. Get it down to something you’re comfortable with. If it doesn’t feel right, rewrite until you can get your brain, and more importantly your mouth around.
Above all, sound human. There’s nothing, like, wrong with a few filler words every now and then. Just not, like, every, like other word, y’know?
I have a romantic love of the idealism of pirates, but the most compelling speech that I’ve ever heard about why you should be one was on the penultimate episode of Crossbones, given by the character Charlie Rider.
More beautiful words about my philosophy have never crossed my eardrums. In more modern terms, it’s pretty damn simple. You work for someone else with a shitty return on your investment, so that THEY can reap their reward, and most of yours. Your time, your energy, your sweat, and your tears, fulfills someone else’s dream.
Why not get your ass in gear and work on yours. You don’t have to go cold turkey. Believe me, I did, and it nearly ruined me and mine. But start now. Start Slow, and put something in every day. Get a little closer to it every day. Learn something new every day.
Here’s what I learned this week. This week, you saw a Twitter post go out every day about the show I did last Saturday, with a quote from the show. Three times last week, you saw a photo I took that was a visual representation about those quotes, posted to Tumblr, FB, and Instagram. I took the big ideas from last week’s show, and gave you the ability to tweet them right from that page, with a hashtag and a link to that show page. That’s big stuff, and guess what? It worked.
Last week, I had a conversation with a guy on Twitter named Steve Jackson, and a Size 9 shout to Steve for retweeting my stuff to over 41 thousand people. Why? Because I had a presence on most of the social networks, and I’m a local 757 personality, like he is. That was huge.
I also learned that Sunday is NOT the day to post a podcast. Less engagement on Sunday than Saturday. Even still, It went over big.
You and I are pirates, and every day you learn something about your joy and your craft, you cut those moorings a little bit more. You chart that course, you intercept and board, and you come away with the spoils. Every day you get a little closer to being a little more joyful, more independent, and in control of your ship.
You and I are pirates. Learn something every day, and make sail.
I really want to talk to you about Auphonic in this episode. I started using Auphonic three weeks ago, and I’m absolutely in love with it.
Auphonic is a post production service that will take your recording, and it will process it in order to reduce background noise, level out your sounds, add some compression and limiting, get rid of noise and hiss and hum, and basically make your content sound like buttah. I can’t even begin to tell you how awesome this is. The truth is, I can do ALL of these things manually. But I want to talk to you a little about the ration of content creation to content promotion, and how Auphonic fits into that.
We are content creators, that’s what we do. However, quite a lot of us are lousy at content promotion, so we trick ourselves into thinking that if we just keep creating content, eventually the work will speak for itself. The ration of what we think should be right is 80 percent content creation, 20 percent promotion. You’re going to be collecting social security before you see the benefit of the long tail, because quite literally there are hundreds if not thousands of sites that have a longer tail than you already.
Yes, you need to keep creating content. But you do not, YOU SHOULD NOT wait for that long tail. What you need is to find your tribe. Wiser people than I have said that your tribe should be about 1000 people who wait for your content on a regular basis. You’re not going to find 1000 people JUST creating content without dedicating any percentage of your time to promotion. Harder still if you are still working a full time job while you’re building that ship, eh? Last week, I gave you the idea of Channel You. Every successful channel needs a promotion/sales department.
So, what do you do? Well, let’s start by outsourcing what you can. No one can write for you, unless you know someone who is in your head and can write your words for you. Some people are that lucky. They don’t call them ghost writers for nothing, right? But if you’re just starting out, you’re most likely doing that. No one can record for you. That’s on you, most likely. However, you CAN outsource the post work, and that’s where Auphonic comes in handy. Also, If you are fortunate enough to have a content delivery network like Libsyn hosting your files for a small monthly fee, than Auphonic can drop your finished production in your Libsyn account when it’s done. All you then need to do is write the post and release it. Before I found this service, it took me 45 minutes from the time I was finished recording before I was ready to start posting. Now Auphonic takes me 5 minutes, I can write the post, and what used to take me well over an hour to do gets me back out of the studio in less than half that time. Next week I will time it.
I took the extra time I didn’t spend in post production and created images for the show. I created Big Idea Tweets, I pre scheduled tweets for the next week related to the show. I spent time interacting with folks in the podcasting and creative community. I got my stuff out there. I answered questions. I DIDNT SELL, and YOU SHOULDN’T EITHER. You are an expert, not a salesman. So don’t start selling out of the gate. At the early stage of the game, I wouldn’t even mention to newcomers or people that you respond to on Twitter or FB that you have a podcast. I’d simply answer their question and move on. If they want to find out more about you, believe me, they will.
Yes, there will come a time when you invite them to your ship, but that’s not going to be today, or tomorrow, or next week. It might be months.
Ever notice that the most respected of the pirates were the old ones? There’s a reason for it. They had been through battles, they’d given a lot to their crew for years, they treated the crew fairly, and made them rich.
Your craft, and the people in it, are your potential recruits. You’re recruiting them to come on board with you. Offer them as much as they want, for as long as you can possibly stand it. THEN, after months have passed, you might mention you have a ship in port waiting for them to come on the next adventure.
That’s how you get on your way to your crew of 1000 guns. You wont get them all this way. Remember, we’re learning together here. I’m on my way too. Next week, I’ll throw some more ideas in this pot and tell you what boiled.
If you want to live well, you have to cut out the negative things and people in your life. So, what if the biggest source of negativity is how you earn a paycheck?
I've worked in some kind of customer support or tech support job for over 20 years. Tryust me when I tell you, it's a huge source of negativity, and it's one you'll take home with you if you let it happen. I know, I have.
I have made no bones about the fact that one of the biggest reason I want my own personal Channel You to be successful is so that I never need to work in a phone mill ever again. I want to make a living doing this. In essence, Im trading a source of stress I no longer want, to a source of stress that I welcome. The stress of knowing my product and my 'brand' is my paycheck. However, sometimes it is very hard to step behindthismicrophone and give you my absolute best when my job sucks the life right out of me.
A paycheck is a means to an end. I work so that I may continue doing this. It will not be forever. That is the single focus of continuing to work for another. Again, realizing that I am at this moment fulfilling someone else’s ambition at the expense of my own. It’s a necessary evil, but by no means is it a permanent one.
A steady paycheck is our unemployment benefit while we’re working to launch our true career. Keep that as the positive seed in a negative job environment, and you’ll make it out alive.
A housekeeping note for you, as we close the show. This show will air on Saturday August 30th. However, I do not know what the following week is going to hold. I may have to take on some additional responsibilities with regard to my Father’s affairs. As you might imagine, the legal things that must be done are widespread, and as of the time of this recording, not yet begun. I will keep you informed of the broadcast schedule as we move forward. Also, as I mentioned earlier in the show, Sunday proves not to be the best day for release, I’m moving back to Saturdays to see if there’s an improvement there. If there is, I will keep it there.
Sun, 24 August 2014
What do you Podcast About? iPhone Troubles, Channel You, Barefoot Podcasting 101, debunking Impostor Syndrome.
Sun, 17 August 2014
It took eighteen episodes, but I think I have an idea. If you're keeping score, that's early. You're welcome.
Part of this show is going to be talking to you about starting from scratch. I deliberately wiped out my entire back catalogue of podcasts, all the things I have done since 2005 and a little bit before, because I want to start over and do something with my name attached to it instead of a character. I was lost on exactly what I wanted to do with this show as far as actual content was concerned...
AL: BECAUSE HE HASNT HAD AN ORIGINAL THOUGHT IN HIS HEAD SINCE THE EARLY NINETIES.
That is blatantly unfair. In fact, I've had…
AL: Uh huh...Let's hear it.
Well, I had...well, no, that ended up being American Idiot...
No, wait...I had...no, that was TWiT...
AL: STILL WAITING
I had the American
BUBBA: Hendrie? The American Hendrie?
NO, THAT is not fair! I was doing that on AM radio in suffolk before I knew that man existed.
AL: AND GOT FIRED.
...and got fired. Right. So, the pioneer takes the
BUBBA: Keep dreaming, chuckles.
OK, fine. Just cut me some slack, ok?
SHUT UP. A little back story. As I just mentioned, I worked in local radio back when dinosaurs owned radio stations before they evolved into douchebags with satellite dishes. After that, I got a real job, and one day after I got married, I bought a 486 computer. I signed up for CompuServe and we had barrels of fun. Then one day I was...
BUBBA: I have a question?
BUBBA: Was this before or after you deleted DOS off that PC? I ask merely for informational
BUBBA: OK, just asking.
Nothing, nothing...I just would like to get on with this. Can I do that? Do you think that would be possible?
AL: OK, he's getting' all butthu(OW!) (slap)
AS I WAS SAYING...that PC had SoundBlaster, which was a sound card, but I didn't realize that it had a studio program with it. So I started playing around with it, and figure out how to create audio files. Then Real Networks came along, and I figured out how to take that WAV file and encode it in Real Audio and stream it on a Geocities Page.
BUBBA: and that right there was the beginning of the end.
That’s cute Anyway, The footprint of those sites were such that I could only do little things. As the tech progressed though, I was able to figure out how to do full shows. The first major thing I did was an audio wrestling PPV for a USENET Newsgroup I belonged to, alt.pro-wrestling.wwf. It was called FrostByte. It was April of 1999. I did five or six of these events over the next year and a half, and while it would probably make me cringe to hear the quality of that work today, it led me to an inescapable conclusion that may seem obvious to you today: On demand audio content over the internet was going to be huge one day. I just didn't know how. So, I set about trying to figure this out.
With the help of a friend named Wolfy, who designed the first few incarnations of my original website, the Left Of Center Internetwork, we tried to figure this out. Wolfy had a great idea back then, this would be about 2002-2003 now, for when you hit the listen button on my webpage, my website would determine what time it was at your location, and serve up the relevant 15 minute segment based on your time from an SQL database we had on the back end. SQRL Radio, he called it. It was great. I could create 15 minute segments to keep the day parts fresh, and I had the idea to make it a 24 hour streaming station based on that format. I created a radio serial to go hand in hand with the launch of SQRL, called We Interrupt This Message, where my characters had to deal with a biochemical attack in Downtown Norfolk, and I made it in the style of War of The Worlds, having my radio shows over the next 24 hours break in with news, and covered the attack in what appeared to be real time.
The downside to this, is that I spent all my waking hours when not working what ended up being 70 hour weeks at my day job, creating new 15 minute segments every day. I was able to cover real time breaking events this way as well; well before the age of streaming live content, I covered the effects of Hurricane Isabel here in Virginia Beach this way. I'd record a segment, and upload it to the database immediately to get as much info as I could out to people, until the power went out. I'm very proud of that moment.
I continued using SQRL Radio until my nervous breakdown in 2005. All work, and no sleep or family time took a toll on my health, and my marriage. I took six months off from doing anything with websites or radio and worked on 'us'. I promised I would be a different person, and feed inone of the things that meant to me was find a way--and the time--to get this creative urge out and not do further damage to my family.
It's 2005, and Podcasting was born. Adam Curry's Daily Source Code.
Podcasting in it's bare bones, is adding an enclosure tag to post in an RSS file. That's it. Your RSS reader displays the file location, you can download it, and listen to it. Long before iThings, you could slap my feed in your RSS reader and go. Early mp3 players like the Creative Zen, for example, could be synched to a pod catcher like iPodder, and it would create directories and synch the files over. iTunes eventually embraced the platform for iPods, and now of course, iTunes is the largest catalogue of Podcasts in the world.
The upside for me, was being able to create a show maybe once a week or twice a month, get it up, and be done with it. But I was just a little guy, and there were already great shows out at the time. Tekdiff, Keith and the Girl, Daily Source Code, Pacific Coast Hellway, and with one exception, they were all on PodShow. I started The American Smartass on PodShow in 2005, and made that show for three years. The best show I think I have ever done was episode 40 of that show, where I did my first ever long form interview with George Tabb, one of the original NYC Punk Rockers, and an advocate for folks who had World Trade Center Sickness.
As politics became more and more divisive, I began to receive rather unique and colorful messages from people due to the name of my website, The Left Of Center InterNetwork. As time went on, these became intolerable to me. I was simply being attacked not because of my content, or because of anything I ever said or did, but because Left Of Center is another way of saying Liberal. I never considered this when I thought of the name so many years before. IN 2010, I decided to end the website and create something else. WYRD 101.
WYRD 101 was the name of the fictional radio station that I used when I was making cassette letters for my friends who moved away back in the late 80s. The theatre of the place was a small Podunk radio station out in Pungo, Virginia. Pungo is a real place, so I used a bit of artistic license with the place, and I usually referred to it as the Pungoverse. Many of the people were characters I made up, but the locations of businesses usually had something to do with real places here in Virginia Beach. For example, Chip Fitchett's Institute for Self Actualization was a rip on Edgar Cayce's A.R.E, which is right up the road here. It was a return to something I did at the old radio station back in Suffolk: I’d have my characters 'call in,' and I'd argue with them. I did both voices live, plus have AL and BUBBA argue with me while I was arguing with my 'caller'.
I'll tell you something about that kind of comedy on the fly: It's physically and mentally draining. I realized very quickly that the demand of doing that every day was going to put me back in the position I found myself in 2005. Unless I could make money doing it full time.
I quit my job and made WYRD 101 my primary goal in life, and for about two years, I made it work. We made money. Then the bottom fell out of the economy.
Being the stubborn fool that I am, I stayed home for two more years trying to keep the ship afloat, and I failed miserably. We were about to go into foreclosure. I did what I had to do to right the ship, and I'm glad to say that I was able to save the house and my family in the process. I scaled back everything. It was then that my sister Sue handed me an interesting proposition: How would you like to do a weekly radio show for a station in Vermont?
I ended up doing two: In return for doing a Sports show called The Sport Aleck for WNMR in Burlington Vermont, I would be able to bring WYRD 101 to terrestrial radio, and it allowed me some closure I did not get in my previous life working for the peanut gallery in Suffolk. Proudest moment in my life was signing on that first day. My dream came true.
The station changed owners 4 months later, and my shows were not renewed. I was able to walk from that with my head high. I had done it, and did it well.
I decided to branch out and createnew shows on the network based on my interests. They succeeded for a while, but again, I was spending more time in my office and not being out in the world. I stopped doing that, and tried a new show called One Exit Short, which was very much the forerunner of what we're doing here. It was short-lived, and I decided to not work with it further.
I let WYRD 101 linger for a while, before pulling the plug on it in 2013. But I knew I wasn't done.
So here we are. RoleyShow. I've done 17 episodes without understanding what that means. Now I know.
This show, such as it is, is going to be about a journey of entertainment, enlightenment, and empowerment. It will be funny. I can't help that, AL and BUBBA will never leave. But here is what those three E's mean to me. I am going to take you step by step through the process of what I'm doing to work my way back to independence. I'm going to teach you how to podcast. I'm going to talk about the different things that come to my mind about how to create, distribute, and promote a podcast. How you might be able to make a profit from it. We will fail at all of this, but we will get a lot of it right, and I will be transparent with you about it. I'm going to tell you what works and what doesn't.
I'm going to take you through the process of designing a podcasting Wordpress theme that doesn't suck, and we're going to sell it.
I'm going to learn how to design an app, and you're going to learn with me.
We're going to talk about what's going on in those industries that make it easier or harder.
We're going to write an ebook, and we're going to sell it.
We're going to talk about the things that make me tick. Doctor Who. Pink Floyd. Stuff like that.
I'll share stories of my family and friends who join me on this ride.
I'll share stories about how we're going to become and remain financially independent.
I'm going to share with you things that help me not be the guy I used to be in 2005, and I'm going to tell you when I fail and become that guy. I'll tell you what I do to try and fix it when I fail.
I'm going to talk about things that we all should be able to understand, but don't because our media and our schools don't think it's a priority anymore. If that thing happens to be something that affects your vote, I'm going to make sure we educate, and empower you.
I'm going to be very opinionated and profane at times. But if you've listened to this show or any other ones I've done over damn near 15 years, then you know you shouldn't expect anything less.
This, warts and all, is RoleyShow, and I'm 100 percent Grade A Roley. Always have been, and today, on this show, I'm going to tell you that I think that is more than enough.
Welcome to my life. Now let's get back to work.
Tue, 12 August 2014
Kris talks about taking the kids to DC this weekend, Robin Williams, and a little about his own story battling some demons.